about us

wordsmiths, content architects & marketing strategists

Partners Kim Kennett and Jean Clavelle work closely together to use complementary and individual strengths, educations and professional backgrounds to develop strategies that work, create effective content and achieve results.

Our combined 40+ years of experience in marketing, communications and management makes us the ideal source for inspiration. Let us help your business take flight.

The Magpie team

Kim Kennett
BSHEc MCEd

From managing people and projects to budgets and committees, I have had the opportunity to develop a wide range of management and administrative skills. Along the way, I also honed my writing abilities through designing educational materials, editing professional journals, developing marketing and business plans and travel blogging.

My thesis work in adult education focusing on narrative, or storytelling has had tremendous influence on my approach to writing. I truly believe that story or sharing our "lived experiences" can change - and vastly improve - how we communicate with each other.  

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Kim Kennett
BSHEc MCEd
Jean Clavelle
MSc PAg

My expertise (and what I thoroughly enjoy) lies in creative problem solving, assessing complex scenarios to determine the key elements that stakeholders need to meet their objectives, and converting strategic plans into reality. 

 

I spent over a decade in the feed industry supporting farmers and agribusinesses across western Canada in various leadership roles. I also worked for several years specializing in marketing / communications, where my roles included managing consumer engagement programs and social media for multiple Saskatchewan organizations using consumer-focused messaging.

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Jean Clavelle
MSc PAg
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THE MAGPIE STORY

Magpies are tenacious, inquisitive, highly intelligent and, some might say, misunderstood. So it was that two tenacious, inquisitive, intelligent and sometimes misunderstood old birds recognized their like-mindedness and decided to work together.